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Reviews

Michael Galvan from UpWork

Puredi

Michael Galvan, USA
Source: UpWork
INDUSTRY: #B2B #Healthcare #SaaS
PROJECT TYPE: #Digital Marketing #Google Ads #Google Analytics #Google Display Network #Google Shopping #Google Tag Manager #PPC Advertising #PPC Management

Excellent communication throughout the project. Ruslan knows his stuff and does a great job with Adwords.

Would work with again!

PAPER
Contract with Michael Galvan from UpWork

Precisionstriking

Jason Van Veldhuysen, Canada
Source: Direct
INDUSTRY: #B2C #Sport
PROJECT TYPE: #Digital Marketing #Google Ads #Google Analytics #Google Display Network #Google Tag Manager #PPC Advertising #PPC Management #Video Ads #YouTube Ads

Hello everyone! My name is Jason Van Veldhuysen, and I am the owner and founder of precision striking, which is an online business catered towards teaching people how to box, and I’ve been doing that for about the past six years as well as for the past ten years YouTube, and I’ve been doing fairly well with my business. I’m up to about four hundred and fifty thousand subscribers on YouTube.

Now, as I’ve grown my business, I’ve added different aspects new products upgraded my website, etc. but one area that has always been my weakness, and something that I knew I needed to have mastered for me was my advertising. If I wanted to really scale my business and take things to the next level, I needed my advertising to be on point. Now, I don’t know about you and your business but most of my time is spent working on my products, working on the creative, etc., and I haven’t had much time or focus to really get into the advertising aspect.

So, that’s where Ruslan from Web-Sci came in, and really helped me understand what’s going on with my advertising, helped me set up everything, so I could understand it. So, the first thing that he did was research my business: what are people searching for, what are some of the other websites that are similar, and what are some of the other YouTube channels that are similar, so he could help me build ads around this. Now, if you’re a creative person, you can always have that going for yourself but he also can help you with the creative. So, he’s helping you with the research to understand your business and where people are coming from, helping you with the creative, helping you set up the ads, helping you link that all with your Google Analytics, and putting it all in one place. This was the beauty of it, for me, working with Ruslan.

Before, I used to just get money put up an ad on Facebook and just throw money at it and kind of hope, and even when I put the pixel on my website I wasn’t able to track it really he didn’t seem like the tracking was working. I wasn’t really sure where the conversions were coming from or if there was a conversion at all. With Ruslan’s in-depth knowledge of analytics Google, tag manager, Google Ads, and also just understanding of the whole process, he linked that all together and put in one place I was able to see all my results, so I could know my cost per lead, I could figure that out, cost per conversion, cost per acquisition of a customer and really start to understand how much in advertising do I need to spend to acquire a customer, what does that cost.

Now, within the advertising itself, he also would break down the different types of ads, so, you’re getting display marketing, video, if you got it, video ads, remarketing ads, in-stream ads on YouTube, banner ads, all different types, so you could start to see not only what the cost of your spend is and what the ROI on that spend is but where it’s most effective. Is it coming from the remarketing, or is it coming from the in-stream or the display? So, once you start to really understand your business and what has the most impact, then you can really zero in on the best advertising for you, and start to focus your dollars there.

The number one thing that Ruslan has done for me isn’t able to help me really understand the advertising and my spin and what’s giving me the best ROI, so that I can spend most of my time focusing on my business itself and really update the advertising every now and then but let that advertising really work for me in the most effective way, while I stay focused on my business. And, I think that if you allow Ruslan to help you out with your advertising, you’re gonna really be able to take your business to the next level and scale it. His knowledge and insight are really some of the best out there.

VIDEO

Ramayana Water Park

Badekha Stanislav, Thailand
Source: Direct
INDUSTRY: #B2C #Entertainment #Tourism
PROJECT TYPE: #Digital Marketing #Google Ads #Google Analytics #Google Display Network #Google Tag Manager #PPC Advertising #PPC Management #Video Ads #YouTube Ads

Tula Ruslan Sergeevich provides his services in the Google Ad sphere for Ramayana Water Park since September 2016.

During the time of the cooperation, Ruslan showed his ability to work with taking full responsibility and with a high-quality finishing in time for the deadlines. After updating logic and setting according to recommendations of the specialist After updating the logic and settings according to the recommendations of this specialist, all the indicators of the campaigns have grown significantly, the number of conversions has increased and the average cost of attracting one end user has been reduced.

Also has been launched smart remarketing for reaching potential customers and getting back website visitors. Ruslan in the working process always shows initiative and provides online support in the presence of necessary adjustments. Because of the above-described actions of the specialist, the company’s budget for advertising in Google is being now used much more effectively.

We hope for further great cooperation and wish Ruslan more interesting projects in his care.

PAPER
VIDEO

Aliensgraphic

Andreev Victor, Russia
Source: Direct
INDUSTRY: #B2B #IT
PROJECT TYPE: #Digital Marketing #Google Analytics #Google Tag Manager #PPC Advertising #PPC Management #Yandex.Direct

I would like to express my gratitude to the company Web-Sci and personally to its CEO Ruslan Tula for the quality work on setting up the campaign in Yandex Direct.

Our company is engaged in the creation of animated videos and already had an existing advertising campaign in Yandex Direct. However, it worked unsatisfactorily and made almost no profit.

Working with Web-Sci, we got a detailed audit, a refined campaign and a very cool result. The cost per lead immediately dropped 1,5 times.

Strongly recommend the Web-Sci team for collaboration.

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